The Hispanic Shopper’s Seasonal Buying Habits

by Broad Street | Published 10/23/2013 | Consumer Trends and Habits

This study of Hispanic shoppers shows their behaviors changing according to the season (in contrast to general market shoppers)[1] with June, September and November being focused on “concern for family satisfaction” and “one-stop shopping.” These months coincide with Summer, back-to-school, and holiday shopping. While general shoppers are looking for price & value in the back-to-school […]

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